Ecologically sustainable fashion does not have to look ‘green’ (considered ‘drab’) to be sustainable. Ecologically sustainable fashion and glamour are not exclusive of each other – not in the least. It can also be attractive, sexy and diverse. This was the case at the Lavera ShowFloor event, where a total of 8.500 visitors were treated to the works of 12 Fashion Designer, who showcased their Eco-Fashion collections between the 15 and 17 of January 2014.
The highlight of the event was the presentation of a cheque for 25.000 Euro to Auma Obama, for her Foundation Sauti Kuu, by Klara Ahlers, the Lavera Founder and CEO. Special guest at the event was the German-Cameronian Designer Arrey Kono Enow a long-standing friend of Auma Obama, who delighted the spectators with a funky, extraordinarily dynamic and zealious collection.
The Lavera Showfloor Eco-Fashion event was on its third run, once again taking place during the July Mercedes Benz Fashion Week in Berlin. At this event labels from German, the UK and the USA were presented.